Via API steps and webhooks No app to install: Kerux talks to Intercom's API with HTTP steps and webhooks, set up once.

LinkedIn conversations into Intercom

Q: User or lead?

Use lead for people who haven't signed up yet, and user with your own external_id for customers. Intercom treats them differently in its inbox and messages.

When a lead replies on LinkedIn, a follow-up campaign creates them as a lead in Intercom with their email and name, so they're known when they open your site's chat.

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How it works

Maria replies
She'll look at your site.
Lead in Intercom
With her email and name.
The team knows her
When she opens the chat.

An example workflow

LinkedIn invitation and messages.
The lead replies: the When the lead replies box sends them to a follow-up campaign.
A Webhook / HTTP step creates the contact in Intercom with role: "lead", email and name.
A Slack message tells the team.
When she chats on your site, Intercom shows the same person.

What data flows

Kerux sends to Intercom

email
lead.full_name

Intercom sends to Kerux

id

Set it up

In Intercom, open the Developer Hub, create an app and copy its access token. Kerux sends it as a bearer token.
In Kerux, open Integrations > Connections and click Connect on Custom API (under Developers). Pick how Intercom signs in, paste the key and Intercom's Base URL, click Save, then Test connection.
Add a Webhook / HTTP step: POST /contacts with role: "lead", email and name.
To avoid a second contact for the same person, search Intercom's contacts by email first and branch.
In the campaign's Builder, click Test to open Test on one lead: the lead's journey shows what Kerux sent to Intercom and what came back.

Questions

Does Kerux have a native Intercom integration?

Not a one-click app. Kerux works with Intercom today through Intercom's own API: you save your Intercom key once in Kerux, then HTTP steps and webhooks do the work inside your campaigns. Nothing to install and no Zapier needed.

User or lead?

Use lead for people who haven't signed up yet, and user with your own external_id for customers. Intercom treats them differently in its inbox and messages.

Can Intercom tell Kerux about a chat?

Intercom has webhooks for conversations. Point one at a Kerux Wait for webhook step, matched on the contact's email from the payload.

What happens if Intercom is down or refuses a call?

The lead stops with Intercom's own error message and shows in Need attention with a Retry button. It never shows as finished because a call failed, and nothing else goes out to that lead until you decide.

Use it in a campaign

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