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Pro plan. Icypeas works through a connection and integration steps, which are part of Pro and Agency (and the free trial). Anything you already have keeps working on every plan. See Plans and billing.
Icypeas finds a person’s work email from their name and their company’s website, and checks whether an address really exists. Kerux has two ready-made Icypeas steps:
  • Icypeas: find the contact’s work email: finds the email, gives it to the contact (when they have none) and to the next steps.
  • Icypeas: verify the contact’s email: checks that the contact’s email can receive mail, so you skip email for the ones that can’t.

Two ways to run the steps

Both work the same way in a campaign: the same steps, outcomes and variables. You choose in the step’s Account field.

Kerux email finder (coming soon)

With the Kerux email finder you don’t need an Icypeas account: in the step’s panel, click Use Kerux email finder under Account, and the step uses your organization’s email finder credits: The same contact and email are never charged twice: Start over or a repeated answer is not charged again, and the same search repeated in your organization uses the answer already found instead of searching again. Packs of credits are paid once and never expire. See Add-ons. Until it is available, the panel says Kerux email finder (no account of your own needed) is coming soon. and the steps work with your own Icypeas key. When the credits run out, nothing is sent: the contact waits with Waiting for email finder credits: nothing is sent until you buy more in Billing, and Needs attention shows Buy email finder credits. The contact continues by itself as soon as credits are bought.

Icypeas credits with your own key

Icypeas credits are bought in Icypeas (they don’t expire on its credit packs). Check your balance in your Icypeas account.
1

Connect Icypeas

To use the Kerux email finder instead, skip this step and click Use Kerux email finder in the step’s panel (once available). In Icypeas, open the API page (app.icypeas.com/bo/api) and copy your API key. In Kerux, go to Integrations > Connections, click Connect on the Icypeas row (under Enrichment), paste the key in API key and click Save. One Icypeas connection serves both Icypeas steps.
2

Find the contact's work email

In your campaign, click +, open the Automations tab of Add a step and choose Icypeas: find the contact’s work email. In its panel, pick your Icypeas connection in Account. Company website or name is filled in for you: the company’s website when Kerux knows it (Icypeas finds more emails with a website), otherwise the company name. The contact’s first and last name go with it.
3

Choose what happens next

The step has four ways out:
  • Email found: the contact goes on. A contact without an email gets the one found, so a later Send email step goes to it. The email is also in the variable bar as + Icypeas email (step N), and its certainty as Email certainty.
  • No email found: Icypeas found nothing (or nothing it is sure enough about). Connect it to what those contacts should do instead, for example stay on LinkedIn. Left open, the contact’s path ends there.
  • No answer from Icypeas in time: Icypeas didn’t answer within 1 hour (it usually answers in seconds).
  • Icypeas refused the search: see Common problems below. Left open, the contact stops with Icypeas’s message so you can fix it and retry.
4

Verify an email before emailing (optional)

Add Icypeas: verify the contact’s email before your email steps. It checks the contact’s email (or any email you put in Email to verify). Email is deliverable goes on; Undeliverable or can’t confirm takes its own path, so you can skip email for those contacts. You don’t need it right after the find step: Icypeas already checks the emails it finds.
A common flow: invitation and LinkedIn messages first; for contacts who don’t answer, Icypeas: find the contact’s work email, then on Email found a Send email step. Contacts with No email found stay on LinkedIn.

How sure is the email?

Every answer has a certainty, in the Email certainty variable: To email only the surest ones, add a Condition after the step on the email certainty.

Common problems

Icypeas needs a company website or name. A contact with neither waits with Paused: this step needs data the contact doesn’t have, before anything is spent. Add the company to the contact and the contact continues.
The verify step needs an email. A contact without one waits with Paused: this step needs data the contact doesn’t have. Put a find step before it, or add the email.
The contact waits with Paused: the other service rejected the key and the connection shows Icypeas’s words. Copy the key again from Icypeas’s API page, paste it in the connection and click Save; waiting contacts continue within 15 minutes.
The contact stops with Stopped: the other service refused the call and Icypeas’s answer, in Needs attention with Retry. Common reasons: the contact has neither a first nor a last name, or the Icypeas subscription is unpaid. Fix it and click Retry.
The find step never replaces an email the contact already has. The found one is still in the step’s Work email variable.